Plum Passion Cream Colour:Purple Wear this in your conch

Wear this in your conch

this attachment adds a touch of edgy sophistication

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Whether you're testing the waters or want a temporary solution

and toning hair that has yellow tones before use to avoid undesired hues

Plum Passion Cream Colour:Purple Wear this in your conchPlum Passion is a warm toned purple hair dye with red undertones that'll make hair look like its namesake. Plum Passion also gives purple hues to virgin, unbleached hair but for best results, we recommend lightening hair to a medium level 7 blonde or lighter before use. Vegan Friendly Tested on celebrities, not animals!